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Corporate Social Responsibility (CSR): Value Beyond Profit

27 April, 2023
By Al Marwan
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Corporate Social Responsibility (CSR): Value Beyond Profit

Al Marwan Heavy Machinery has long championed corporate social responsibility (CSR) as a cornerstone of its core values, firmly believing that businesses play a pivotal role in nurturing and enhancing the communities they serve. From participating in national health initiatives to responding to natural disasters and supporting environmental campaigns, Al Marwan Machinery's commitment to CSR is evident through its multifaceted efforts. The company's dedication to social welfare and environmental stewardship has manifested through its significant contributions to the UAE's National Disinfection Program, aid in the Fujairah floods, and the sustained engagement with the Clean Up the World initiative, reflecting a deep-seated commitment to not just business excellence, but societal well-being.

A picture of two of Al Marwan Machinery's water trucks pumping disinfectant in the streets of Dubai in the National Disinfection and Sanitization Program initiated by the Government of Dubai and Dubai Municipality
Al Marwan Machinery's water trucks pumping disinfectant in the streets of Dubai

Volunteering in Times of Need

Al Marwan Machinery had been involved in the National Disinfection Program that was kicked off by the Ministry of Health and Prevention (MOHAP) and Dubai Municipality to ward off the spread of COVID-19. From March 25th to May 20th, 2022, the heavy equipment rental company supplied water tankers and haulers to help clean up and sanitize the city. For around two months, large water trucks roamed the roads of Dubai carrying a harmless disinfectant solution to clean the streets and public facilities in the city. The company, among other volunteering firms, received an appreciation award from Dubai Municipality honoring the corporate social responsibility activities made by them for the betterment of the community.

An appreciation award received from Dubai Municipality for Al Marwan Machinery's CSR efforts in the National Disinfection Program
Appreciation award received from Dubai Municipality for Al Marwan Machinery's CSR efforts

Social Responsibility

This is not the first time that Al Marwan Machinery has contributed to the nation's health and safety initiatives. In the summer of 2022, the company took part in a national response for the relief and rescue operations of the people affected by the floods that took place in Fujairah. The company dispatched their heavy equipment to affected areas, including excavators, loaders, and dozers to remove debris away from the roads, as well as help with the extraction of affected people in damaged areas.

A certificate of appreciation received from the Fujairah Government for Al Marwan Machinery's voluntary CSR efforts in mitigating the effects and damage of the Fujairah flood in June 2022
Certificate of appreciation for the company's CSR efforts in mitigating the effects and damage of the Fujairah flood

Al Marwan Machinery has also collaborated with the Clean Up the World initiative in Dubai. This initiative is a global campaign that aims to mobilize communities to clean up, fix up, and conserve the environment. To boost sustainability and protect the environment, the company has participated in several Clean Up the World campaigns in Dubai throughout 2011 to 2018, contributing to the clean-up efforts of parks, beaches, and other public areas. Such contributions have included the use of heavy machinery such as bulldozers and excavators, which have helped to remove large amounts of waste and debris quickly and efficiently. By participating in such initiatives, the company's CSR initiatives are helping to create a cleaner and healthier environment for the community to live in.

A certificate received from the Clean Up The World for Al Marwan Machinery's participation in the CSR initiative in Dubai 2012
A certificate from the Clean Up The World for Al Marwan Machinery's participation in the CSR initiative in Dubai 2012

Al Marwan Machinery takes corporate social responsibility seriously, by supporting these programs, we are making a positive impact on the environment and the communities we serve. Contact us for more information about our CSR initiatives and collaborations.

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